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enefit from Twitter Analytics One of the great new features is Twitter Analytics , with this resource you can improve your strategies for free. Through this tool you can get to know your audience better, analyze the results generated by your ads, reveal the best times to post and discover the type of content that your audience prefers. You can also export the data in other formats, Excel for example, to create your own reports. If you want other perspectives to compare data, there are other tools such as Tweetbinder , Twitonomy or Twxplorer .


Learn how to use Twitter Cards Twitter Cards or Twitter cards are HT Lists tweets that stand out for their content and allow you to add more information in their preview, giving greater visibility and leaving the tweets more striking, consequently you can increase the number of followers. Its results can be analyzed within Twitter Analytics. You can create different types of Twitter Cards depending on their content: Summary Card. The post includes a title, a description, a thumbnail image. Summary Card with large photo. It is the same as the previous card but with a larger format image. App Card. This post takes you to directly download a mobile application.





Player Card. This publication disseminates video or audio content. Twitter Cards can be created for free or paid. One of the most interesting paid options is the Lead Generation Card, the card for generating leads. By adding this card to your tweets, your followers can express interest in your business without filling out a form outside of Twitter. When opening the tweet, the user sees a call to action and when clicking, the user's name, account and email address are automatically filled in, thus your follower becomes a Lead. There are many tools that we can use to do marketing on Twitter . Take advantage of them! As you could see, promoting your brand on Twitter can be very easy and bring you more advantages than you imagined.