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LESSONS TO LEARN FROM NETFLI MARKETING STRATEGY JANUARY , INBOUND MARKETING COMMENTS Netfli has established itself in our living rooms at high speed thanks to two things its algorithm and its strategy. In this analysis, I present to you marketing lessons to learn from Netflis strategy that you would do well to eploit to generate more results. Lets go. Lets be honest, when Netfli arrived in France in , many of us didnt believe it. Me first. I still remember my reaction at the time who is going to bother paying euros a month to watch stuff that can be downloaded for free from the Internet?
Certainly not me, I was convinced But obviously, I was fooled too. If you prefer to watch than Albania WhatsApp Number read, I analyze Netflis marketing strategy in this video Otherwise, here are the Marketing lessons to remember from Netflis strategy Lesson – The Foot in the Door Technique Im sure your love affair with Netfli started like this You have felt a hype building around a new series. Maybe House of Cards or Casa de Papel . Everyone around you started talking about it and, to participate in the discussions, you wanted to watch it. You took a look at Netfli and saw the perfect opportunity days free trial! Obviously, you saw the thing coming if Netfli offers you a day trial, its to keep you after but you were sure of yourself. You were convinced that you would cancel your account after watching the series in question.

But now, without seeing it coming, you have become a drugged subscriber! So what happened? Well, this is the strength of the free trial and the starting point of Netflis Marketing strategy offering to test a product for free is a bias of the foot in the door. To put it simply, it consists of making an inepensive request of someone and then making another much more important one later in order to optimize the chances of it being accepted. There have been several psychological studies on the subject and this one is very interesting In the s, two psychologists,
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