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Where they fit in your sales nurturing strategy and sales funnel. To be a qualified prospect, the lead needs to be close to or at a point for buying what you sell. Questions to ask to help you discern this include: Where are you in the buying journey (conducting research, compiling options, or ready to purchase)? How soon do you need a solution, or do you plan to make a purchase? What is currently preventing you from making a commitment to purchase now? Is there anything hindering the purchasing decision? For those who are ready or close to ready to make a purchase, mark them as qualified prospects.

Once you have all of this pertinent information, you can then Bahrain WhatsApp Number ask those who are not quite ready to buy when they might be closer to making that decision. This way, you know when to contact them again. Ask them for a timeframe in which they will most likely make a decision. Enter this information in your CRM, and be sure to set alerts to follow up in due time. 5. The lead is a designated decision-maker You need to know whether or not a lead is a designated decision-maker, that is, do they have the authority to make that purchase, or do they need to report findings to someone else in the company? Determine the authority of a lead by asking the following: Who determines.



What your company needs or what solutions are required? To resolve an issue within the organization, who is the best contact to speak with about available solutions? Is there anyone else that needs inclusion in the conversation? With this, you will find out whether the lead is the decision maker and, if not, who the decision maker is for the department or organization. What is a Lead Qualification Framework? Using a lead qualification framework for your checklist is an essential approach to help marketing and sales teams qualify leads.

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