For such data, the conversion process

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In the end, the conversion rate of Alipay channel is , and the conversion rate of WeChat channel is . On the surface, the total conversion rate looks like almost. However, when calculating the conversion rate of each step of the two channels, we will find that the conversion rate of the first step of the Alipay channel is , but the conversion rate of the last step is , while the conversion rate of the first step of WeChat is . But the conversion rate in the last step was only .


For such data, the conversion process that needs to be optimized is completely Indonesia Telegram Number Data different. Therefore, we cannot simply focus on the total conversion rate of a channel, but we must break down the conversion rate of each step and find corresponding solutions to the problems found in the overall funnel conversion analysis. ) Optimization of user experience: One of the most critical tasks in digital transformation is to improve the user experience.





Generally speaking, when the user experience is improved, users will often use or purchase our products. At this time, banks provide complete information With larger registration and purchase buttons, users will be able to click on them easily, and the corresponding conversion rate will inevitably increase accordingly. Banks' digital marketing capabilities are still under construction. They often need to passively wait for customers' financial needs to form.